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TikTok launches Well-being Missions in a bid to get you to spend more time on TikTok

TikTok knows how addictive it can become for people, and so it's been spending a lot of time trying to convince us that it wants to help mitigate that. The latest example of this in action is its announcement today of "Well-being Missions", described as "a series of short, engaging missions designed to help people develop long-term balanced digital habits". And you learn about balanced digital habits by engaging in gamified missions, since the concept of irony is yet to be invented at TikTok HQ, apparently. So you'll collect badges that "encourage and reinforce mindful behaviors" because...



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